Promotion Strategy
Once sufficient data is gathered and analyzed, our objective is to promote the customer's product or service in Japan through a range of services, including Content Marketing, Digital Marketing, Direct Sales and Account-Based Marketing, Partnerships and Alliances, and Localization, to initiate business and build partnerships effectively.
Service Overview
Content Marketing
Our focus is on content marketing to educate, build trust, and engage with target audiences through white papers, case studies, webinars, and seminars, aiming to enhance customer relationships and market presence effectively.
Digital Marketing
I&D integrates digital marketing alongside content marketing to enhance product visibility, reach targeted audiences cost-effectively, measure campaign performance, generate leads, optimize SEO, and build customer relationships for business growth in competitive markets.
Direct Sales and Account-Based Marketing (ABM)
I&D engages high-value prospects through personalized ABM strategies, starting with targeted account lists based on company attributes and key person identification, implementing telemarketing to gather BANTC information, measuring effectiveness, and creating personalized content tailored to B2B customer personas to build trust and address specific needs effectively.
Partnerships and Alliances
We assist companies struggling to find reliable partners in Japan by developing channel partners, setting up business meetings with interested firms, and supporting sales activities tailored to each industry's needs after market entry.
Localization
Localization support ensures seamless expansion into Japan by adapting products and services to local business practices and cultural norms, enhancing user satisfaction and engagement.
This includes Japanese language support, tailored features, and customer support setup, followed by continuous evaluation and improvement based on customer feedback to optimize offerings effectively.
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