Market Research Overview
I&D is a leading Japanese B2B marketing firm specializing in the IT, technology, and manufacturing sectors, trusted by many foreign-affiliated clients.
They offer expertise in market research, data analysis, and promotion strategies to help companies optimize their marketing, innovate products/services, and enhance competitiveness and profitability in Japan.
Data collection and analysis
We identify the relevant departments within the client's organization and analyze their specific needs and challenges to understand the value proposition.
This detailed analysis ensures that resources like marketing budgets, sales efforts, and product development are directed towards areas with the highest potential for success.